Be brief, be bright, be done

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Articles, presentations, white papers, case studies—everyone's creating content these days, setting the bar higher for quality, meaning, and expectations. If you need help creating content for marketing, thought leadership or communicating subject matter expertise, remember FastBlurb. We'll help you clarify, streamline and hit the mark, breaking through the noise and adding value and relevance to your targeted audience.

Avoiding communication mistakes

  • Lack of clarity, with no real point or purpose
  • Poor structure, obscuring value proposition
  • Too much information, not enough style and emotional appeal

Delivering memorable communications

  • Play to audience needs, perceptions and aspirations: more about them, less about you
  • Inject more humor, personality and authenticity
  • Start strong, finish strong and keep the middle lean

Since brevity is the soul of wit, and tediousness the limbs and outward flourishes, I will be brief.

William Shakespeare

Messaging

Development of a strong value proposition and overarching message, supported by key data points and structured with clarity, style and emotional appeal to grab your audience's attention and help you stand out.

Writing

Ghostwriting or editing articles, speech writing and blurbs for all your business communication and content needs—starting from scratch or editing your outlines and drafts to help you do it yourself, faster and better.

Presenting

Speech writing, scripts, slide decks, structure and stories for your presentation. I also emcee and deliver polished presentations and demonstrations for important audiences and events.

"Cate's writing and editing skills are among the best. She can quickly assess and understand any business idea, finding competitors and crafting messages that resonate with decision-makers and target audience needs and desires. Her writing is a pleasure to read."

Henri Ganancia
Entrepreneur and CEO of ModulApps

Cate North

No more random acts of content!

Remember FastBlurb for marketing and business content services and resources to help you communicate with greater brevity, clarity and style. I help select clients deliver big messages in small packages, telling the right story at the right time and making every word matter.